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Google Analytics Integration with Varos

Real-Time Google Analytics Competitor Benchmarks

Stop basing decisions solely on your own results. Discover how your peers are performing and where your Google Analytics KPIs stack up against your industry. Varos gives you the data-driven Google Analytics insights needed to dominate your industry.

How Varos Works with Google Analytics Data

We developed Varos to give eCommerce and SaaS businesses a new way to understand their marketing and site performance. Our platform compares your Google Analytics data directly against the competition. You won’t only be gauging success or failure against your past results but everyone’s results.

Grow with Real-Time Google Web Tracking

We give you the full story behind your analytics. With Varos, you’ll:

Expand Your Data Sets: Analytics gives you a wealth of information about all of your digital properties. We unlock even more data to help guide your growth.
Have More Confidence In Your Decisions: Data-driven decisions are the key to success in eCommerce and SaaS. Varos' more strategic decisions.
‍Understand Any Oddities: Did your site or app usage suddenly drop? Our platform gives you greater context to help you understand why.

Get Started With Our Google Analytics Integration

Let's Go

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Why Varos?

Report Analytics Alongside Your Peers: Do you report to management or investors? Varos gives you industry-wide Analytics averages to put your results into perspective. Identify industry trends and areas you’re excelling in to better report results.
Leverage on Real-Time Competitor Benchmarks: Google Analytics is all about gathering and reporting usage information. Varos takes this data and compares it to your competitors, giving you the complete picture to help guide decisions.
Grow with Our Unique Industry-Agnostic Platform: See the entire story behind your KPIs. Varos developed our GA integrator to allow businesses from all industries to better evaluate and understand their Analytics results.
Identify Underperforming Analytics: You might think a specific KPI is doing great in a vacuum. Yet, once you have the full context, you can discover if your Analytics KPIs are keeping up with the competition or falling behind.

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Frequently Asked Questions

Learn more about how Varos helps you grow — and how we do it.

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Explore Our Other Integrations

Tweets

Chase Dimond | Email Marketing Nerd 📧

@ecomchasedimond

Bottom line: I’m recommending Varos to you all because it’s FREE (for now) and it’s already added a ton of value for myself and my clients.Check it out 👇

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Social Savannah

@social_savannah

I would definitely recommend checking out Varos. With Varos you can easily see how your peers are performing, for free. You get insights into not only TikTok Ads benchmarks, but also similar data for Facebook Ads, Google Ads, and more. #VarosAmbassador

jason wong

@eggrolI

Varos allows thousands merchants to upload anonymize marketing data across meta and google and aggregating it to show what the average is across different categories and ad spend

Cody Plofker

@codyplof

With varos.com, I can see exactly how our performance across channels stacks up against our competitors in our space.

Barry Hott ☄️

@binghott

Compare your ad performance to benchmarks of companies just like yours, anonymously.
I would've killed for this tool years ago and now it's here and oh it's free. Amazing.

Ron Shah

@obviceo

I've been seeing some content about @Varos_com so we decided to check it out.

One underrated feature of theirs is the Shopify Benchmarking, which is FREE btw.

Literally impossible to access this data anywhere else. Check out what we're seeing at @my_obvi 👇

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William Harris

@wmharris101

I'm loving what @Varos_com is doing with providing much more relevant benchmarks for #ecommerce... especially since it shows that we are absolutely DOMINATING @Elumynt on #facebookads!

This is in the Baby and Children vertical.#fbads #ppcchat #retail #dtc